Jobber
Best for most contractors starting out
$49/mo
✓Quote follow-up automation
✓Built for service businesses
✓Quoting, scheduling, invoicing
✓Easy to learn
–Lead source tracking is thin
Best for
Solo operators and small crews who want something that just works
Most powerful
GoHighLevel
For high lead volume + deep automation
$97/mo
✓Multi-step follow-up sequences
✓Auto review requests built in
✓Pipeline + lead source tracking
✓SMS, email, voicemail automation
–Steeper learning curve
Best for
Contractors generating lots of leads who want a machine running behind the scenes
HubSpot
Free tier to dip your toes in
$0/mo to start
✓Unlimited contacts
✓Deal pipeline tracking
✓Email tracking
–Auto-text requires paid plan
–Not built for trades/field work
Best for
Total beginners who want to try a CRM before committing any money
The best CRM is the one you'll actually use. If you're already using Housecall Pro or ServiceTitan, check what's built in before adding another tool.